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shows an overview of your company. The focus here is on the evolution of the company and an insight into its services. The company ethos is expressed through the firm's corporate film for B2C as well as B2B customers.
used as a “Stopper“ to attract and draw the attention of visitors to the company's own stand. Here the film's content can be product or corporate image related. The film is made for either trade visitors or end users, depending on which target group of visitors the exhibition stand is designed for.
is a scene video in which music groups/bands present themselves to their audience. The film strip is trendy/entertaining with a large number of effects. As a rule, the title song of a new CD as well as the members of the band are presented here.
is the most popular film tool. Here the content used in the advertisement is either corporate or product. The clip is most frequently used in the B2C arena, in order to support sales promotion efforts.
is simultaneously both entertaining and informative. It is effective for "brand promotion" and also appeals to end customers in the B2C arena.
is intended for relevant trade audiences. The look "behind the scenes“ is prominent here and should give a potential business partner insights into the company's know-how. The trade film is lavishly produced. It provides information on certifications granted, awards for innovaton and references from different areas. Here we would tend to use 3D Animation and synchronisation.
singles out a specific product from the product range. The film is used in both B2C and B2B sectors and supports sales promotion efforts.
belongs to the most important 1x1 in Marketing. Here the cinematic creation of snippets of film for Press releases is meant to take advantage of the possibility for free advertising. Scenes such as customer service, production of goods and distribution will be made into key scenes and can be used for ever.
is a professional recording or a shorter piece of an event. This is often accompanied by 3 cameras, in order to simultaneously capture actions and emotions on and off stage.
of the company. For the B2B sector, the company's MD will receive a bespoke presentation tool which will be tailored to the type and level of business people in the audience. Here additional voice and presentation training is advantageous in order to achieve the desired effect.
(PR= Public Relations = Public Relations Work) is a PR film clip made to appeal to the public. It has informative content for the viewer (B2C). Mostly it will be based on a cinematic framework which will create and show a need and will then demonstrate a solution. It's nice to know that your company happens to offer all of the solutions. It is most credible if a third party reports on your company's social projects or environmental commitment. TV broadcasters will readily show these reports.
Mag. Patrick Waldstein
- Owner -
Film and Media Production "ostsachsen.tv"
Office and Studio for Media Production
Am Beerberg 7, D-02727 Neugersdorf
Tel: 0 35 86 / 36 90 621
Fax: 0 35 86 / 36 90 622
Mobile: 01 77 / 773 774 0
Vat No. DE263986149
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